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Media & Market Trends
Why now is the perfect moment for Whys to exist.
The Mental Health & Self-Development Boom
Mental health has moved from the margins to the mainstream. More people than ever are seeking support, insight, and growth tools:
The global mental health market is projected to reach $17.5 billion by 2030, growing steadily year over year.
Online therapy platforms like BetterHelp have seen explosive growth, with over 2 million users and over $1 billion in revenue.
Self-help apps, coaching platforms, and emotional wellness tools are now a multi-billion-dollar industry — but most still rely on manual input or generic advice.
AI Adoption & Emotional Intelligence Technology
Artificial intelligence has rapidly entered everyday life, and emotional AI is one of its fastest-growing frontiers:
The global AI in healthcare market is expected to reach $188 billion by 2030, as AI becomes core to mental and physical wellbeing.
Emotional AI (also called affective computing) is being adopted in consumer tech, therapy bots, and even workplace tools.
Source: MarketsandMarkets
According to Forbes, AI is already transforming how we approach mental wellness by enabling more personalized, responsive, and accessible interventions.
McKinsey reports that Generative AI adoption in 2023 nearly doubled across industries, especially in consumer behavior and coaching tools.
Wearables, Biofeedback & Real-Time Insight
Wearable technology is no longer about just fitness or steps:
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The wearable tech market is projected to hit $71.9 billion by 2032, with rapid expansion into stress detection, heart rate variability, and mood-tracking.
Source: Allied Market Research
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New emotional-sensing hardware is already being integrated into smart rings, watches, and earbuds, but few platforms combine this data with AI-powered self-awareness tools like Whys does.
The Missing Link : Blindspot Detection
Despite the explosion of apps, devices, and talk therapy options, one critical capability is still missing: real-time feedback on the patterns you can’t see.
Whys doesn’t just track your heart rate. It helps you understand the emotional patterns behind your reactions, habits, and internal resistance — using data you already generate.
We believe the future of transformation isn’t in more content. It’s in smarter reflection, delivered at the right moment. And the world is finally ready for it.